If you’re using Shopify, you may not think you qualify for custom printed boxes, and you may have limited marketing budget. However, custom boxes can be an effective way to promote your business creatively. For instance, many custom box companies offer online design tools. You can also hire a freelance designer or community college student to create your boxes.
One of the most important aspects of brand behavior is packaging. Customers notice packaging that looks good and is appealing to them. Using a customized logo on your boxes can help create positive brand associations. This can increase sales. Additionally, your logo can add excitement to the package.
Custom Boxes:
A recent study by the Paper and Packaging Board shows that seven in ten consumers admit that the look of a product influences their buying decision. This is an important factor because custom boxes capture the attention of marketing and consumers. Since the custom box is often the first thing customers see when they purchase a product, it can give the product a better representation and more credibility.
Custom printed boxes also help you boost your brand’s visibility. These boxes often contain the name, logo, and website of the company. Some companies even make their packaging pop with colorful designs. Whether your packaging is plain or branded, printed boxes are effective ways to increase your brand awareness and drive additional sales. There are several print methods available for your boxes. However, you may need to experiment a bit to see what works best.
Custom packaging can make your customers feel special. A memorable, personal experience will make customers come back and refer you to others. In addition, your custom packaging may make them want to share images of your packaging on social media. Indeed, 37 percent of customers who bought something from a company shared the image of the packaging with their friends.
Custom Packaging Solution:
Custom boxes can help your business save money on shipping costs. They reduce costs and protect products from damage during transit. The ideal packaging solution will also allow you to customize the size of your boxes to meet your needs. For instance, you can choose a thinner product box for items that are not fragile. Furthermore, you can choose a more eco-friendly material for products with natural textures.
It’s essential to choose the right type of packaging for your product. Your custom boxes should be a good match for the contents inside. Using a box that is too large for your product will make it appear cheap and unprofessional. If your brand sells a variety of products, consider ordering custom boxes for each product.
Custom boxes can be printed with your logo or design. This will help you market your product and build your brand. For this, you’ll want to work with a reliable printing company that can print these elements for you. You can use the boxes’ surfaces to display your logo, company motives, slogans, and contact information. This will save you money on marketing expenses, and it will make it easier for customers to get information about your business by looking at your shipping boxes.
Advantages:
Custom boxes have many advantages. Not only do they give you flexibility when it comes to design, but they’re also environmentally friendly. For example, you can use recycled cardboard or Kraft paper for your custom boxes. These materials decompose easily, which makes them great for the environment. You can also experiment with different colors, shapes, and patterns with your boxes. You can even use different themes for each box.
When designing the artwork for your boxes, be sure to check the specifications for the size of the box. If your artwork goes past the dielines, it won’t fit properly or look attractive. Therefore, it’s best to check the artwork carefully before it is sent for printing. Custom boxes can be an excellent way to promote your brand and stand out in a crowded field.